Brain

The Brain is everything Hubi knows and does for your team - the jobs it runs, the knowledge it works from, and how it behaves. Instead of re-explaining your business in every chat, you set it up once in the Brain and Hubi carries it into every conversation, channel, and automation.

Open it from the dashboard sidebar: Brain.

What Is Inside

• Jobs - tasks you hand to Hubi, each running on its own schedule once set up.
• Professions - the folders Hubi fills and works from for a whole line of work: SEO, Sales, and Brand. Hubi builds these from your website and keeps them current.
• Channels - one folder per connected Slack or Teams channel, holding what Hubi produced and learned there.
• Knowledge - your own folders: brand guidelines, product details, competitor notes, files, and anything Hubi creates.
• System - My Preferences and Workspace Preferences. See Preferences.

The Brain home splits your Jobs into Active (set up and running on their own) and Needs setup (open one to finish it), then lists your folders below.

Folders and Files

Knowledge lives in folders you create and organize. Inside a folder you can add several kinds of files:

To add content: open a folder, select Add, pick a type, give it a name, and save. Brand palette and brand logo are workspace-wide - they live in your Brand folder and there is one of each.

To edit: select any file to open it in the side panel. Text opens a Markdown editor, lists let you add and remove items, links hold a URL and description, and uploads show a preview. Changes save automatically.

Drag files and folders to reorganize them, and select several at once to tag or move them in bulk.

Some files are written and owned by Hubi's own tools - the SEO plans, for example. You read them and act on them rather than editing them by hand, and the file says so when that is the case.

Recommended Actions on a File

Files that exist to start work carry the next step right on them: Write my first articles on a Blog Content Plan, Start getting backlinks from related sites on a Backlink Plan, Write emails to these companies on a company list, Talk with Hubi on a report.

Selecting one opens a Hubi conversation with the file and its folder already in context and the first request already sent, so you land mid-conversation instead of at a blank box. A button that is greyed out is waiting on something, and the line under it says what.

Tags

Tags are labels that cut across folders so you can group related files no matter where they live. Add tags when you create or edit a file, then switch the sidebar to the tag view to see everything with a given tag.

Connect a Folder to a Slack Channel

Any folder can be linked to one or more Slack channels. When Hubi is mentioned in a linked channel, the folder's shared content is pulled into what Hubi reads before it replies - so a #branding channel can automatically draw on your Brand folder, for example.

To connect: open a folder, choose Connect to channel, and pick the channels. This is the same wiring a Job sets up for you automatically.

Using the Brain in a Conversation

The composer has a Brain picker. Open it and choose the folders and files this conversation should read from, grouped the same way as the sidebar - Professions, Jobs, Channels, Knowledge, System. Whatever you pick shows as a chip above the composer, so you can always see what Hubi is working from.

What Hubi Adds on Its Own

The Brain is not just what you put in - Hubi keeps it current too:

• Learnings - what Hubi picks up about you and your workspace as you talk, kept as their own entries in a dedicated Learnings view. See Guidance & Learnings.
• Generated assets - logos, social posts, articles, and documents Hubi creates are filed automatically into the right folder.
• Review queue - files Hubi generates or updates can wait for your sign-off. Switch the sidebar to the review view to accept or refuse them. Anything you refuse goes to Discarded, where you can restore or delete it.

Privacy

Files and folders are either shared with the workspace or kept private to you. When you move a shared item into a private folder, Hubi asks you to confirm so nothing leaks by accident.

Plan Requirement

The Brain is available on every plan, with unlimited workspace memory. See Settings.