Skills

Skills are knowledge modules that give Hubi deep domain expertise. Think of them as briefings you hand to a specialist — once a skill is active, Hubi draws on that knowledge automatically in relevant conversations.

Template Skills

Hubi includes 26 ready-to-use templates covering the most common marketing and growth use cases:

A/B Test Setup, Analytics Tracking, Cold Email, Competitor Alternatives, Content Strategy, Copy Editing, Copywriting, Email Sequence, Form CRO, Free Tool Strategy, Launch Strategy, Marketing Ideas, Marketing Psychology, Onboarding CRO, Page CRO, Paid Ads, Paywall Upgrade CRO, Popup CRO, Pricing Strategy, Product Marketing Context, Programmatic SEO, Referral Program, Schema Markup, SEO Audit, Signup Flow CRO, Social Content.

To install: Drawer > Capabilities > Skills > Browse Templates > tap a template to preview > Install. The skill is immediately active.

Custom Skills

Build your own skills tailored to your unique workflows, brand voice, or proprietary processes.

Chat about it (easiest): Drawer > Capabilities > Skills > Create Skill > Chat about it > describe what you need in plain language > Hubi generates the skill > review, edit, Save.

Create from Markdown: Paste existing content like a brand guide or style document. Drawer > Capabilities > Skills > Create Skill > Create from Markdown > paste content > name it > Save.

Managing Skills

• Toggle on/off — Drawer > Capabilities > Skills > tap the toggle next to any skill. Off means paused, not deleted.
• Edit — Tap a skill > Edit > update content > Save. Changes take effect in new conversations immediately.
• Delete — Tap a skill > Delete > confirm. Template skills can be reinstalled from the library anytime.

Multiple active skills work together — Hubi evaluates all of them and applies the most relevant knowledge to each response.

Plan Requirement

All skills are available on Starter and higher plans.